Founder and CEO
Richard (“Rich”) Balot founded ABC Phones of North Carolina, Inc. (dba: Victra) in October of 1996 as a freshman in college. Under his guidance, the company has grown from a single store location to over 1,000 store locations across 46 states, with annual sales exceeding $1.5 billion. Victra has become Verizon’s largest exclusive premium retailer and Rich is considered a thought leader within the industry and among his peers. Rich is an active member in Young Presidents Organization (YPO) and on the local council board of the Boy Scouts. He also volunteers with numerous local charities, participating with his family. Rich holds a Bachelor of Science in Business Administration from East Carolina University.
Rich is married and has four children. He enjoys spending time with his family; watching his children play sports and gymnastics.